You may have heard the term polar vortex before, but what exactly does it mean?
Courtesy: National Weather Service
Ryan Ross, @rrossAPP
While plenty of shoppers stocked up on groceries and libations ahead of the record-shattering cold expected this week Michigan, everybody else seems to be ordering pizza.
Pizza franchises across metro Detroit are reporting increased sales, particularly for deliveries.
“People don’t want to go out,” said Bob Scavo, director of operations for Hungry Howies. “There’s nothing more convenient than having a nice hot pizza delivered to your house.”
Scavo said Hungry Howies locations have “definitely” seen a spike in sales and a “significant increase in deliveries” in anticipation of the frigid weather. Other restaurants are reporting similar sales spikes, with some seeing as much as a 50 percent increase.
It’s a huge windfall for Michigan pizza makers, franchises and independents alike, coming just days before Super Bowl LIII, when the New England Patriots play the Los Angeles Rams in Atlanta. Super Bowl Sunday is considered one of the biggest days of the year for pizza sales.
While Scavo did not share specific sales information, he added that when temperatures start hitting the low to mid-teens, “deliveries increase for us, no question.”
Scavo credits the spike to folks not wanting to venture outside.
He said the Madison Heights-based company has a cold-weather policy in place to ensure that they’re taking necessary safety precautions.
Dave Willenberg, president of Father & Son Pizzeria in Chesterfield Township, said they’ve seen a bump in sales Monday, with deliveries up about 50 percent.
Willenberg said that whenever there’s a rough snowstorm, deliveries double. He added extra staffing for deliveries tonight in anticipation.
But, he’s reminding drivers to stay safe.
“I just tell them to go slow,” he said. “I just tell them they’re not ambulance drivers, no one’s going to die if their pizza is late.”
Not every pizza restaurant is reporting a spike in deliveries. Instead, customers are braving the elements to pick up their orders.
At Buddy’s Pizza on Hayes Road in Shelby Township, they are seeing brisk business for carry-out orders.
Employee Taylor Catania said Buddy’s uses a third-party delivery service called DoorDash, and as of about 1 p.m. she said she had only had about two or three pizza delivery orders. Instead, she has seen more people walk in.
“Actually, people have still been coming in,” Catania said. “(It’s) more busy than usual on a Monday. … I was very surprised.”
She added that there’s also a sit-down restaurant on-site that isn’t too busy, but there have been more people coming and going for pickups.
But Monday’s snow was too much for at least one metro Detroit pizza chain.
Tony Sacco’s announced that it closed its locations in Canton, Hartland and Novi at 2 p.m. because of the hazardous weather.
Contact Aleanna Siacon: [email protected] Follow her on Twitter: @AleannaSiacon.
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